Growing optimally is a subtle equilibrium with many variables playing a role: on one hand the goal is the maximum yield, on the other hand you strive for perfect flavor and nutrient richness. This is something the farmer achieves through his experience and making mistakes. The farmer doesn’t just mix the ingredients to get the best combination of environmental conditions, nutrients, growing tricks. He’s naturally able to supervise the growing cycle and detect anomalies, putting in place the right counter measures.
We created ROOT, our cloud based artificial intelligence, to do the same. It's our 24/7 farmer. It hacks yield and flavor, controls the environment, sees the grow, gathers data and keeps learning to predict what’s going to happen: ultimately she breaks down the optimal grow formula in a recipe, then keeps on applying and improving it over time.
ROOT monitors continuously the crops and the environments through a network of sensors: she is supervised by a team of agronomists and engineers which validates its more critical decisions.
Moreover, ROOT has eyes: a computer vision system monitors growth and health status of the crops in order to ensure the growing cycle is progressing as expected. She is capable of detecting anomalies due to external factors like hydric stress, pathogens or nutritional deficiencies.
And one last thing: taste is made by invisible things. As Italian, we’re pretty good in recognizing tasteful crops. We systematically get our crops analyzed in order to correlate taste with molecules and attach to it a scientific, quantitative description. When you hack flavor, you can tweak it too.