Time has come
to perfect agriculture. 

"We shall learn how to create artificial climates by controlling the action of the sun and atmosphere, and how to replenish the soil by restoring the vital forces which are annually withdrawn from it. With a perfected agriculture, we shall have cheaper food, clothing, lodging; manufacturers be encouraged, labor and raw materials becoming cheaper, commerce will flourish, and we shall have more time for education and travel."

W.W. Averill, speaker at the New York state agricultural society fair, in 1867

9 B by 2050.

By 2050 the world population is expected to reach 9 billion. Urbanization and desertification are consuming arable land at a unsustainable pace. More than 70% of fresh water goes for open field agriculture. Pesticides use has been exponentially growing over the past 50 year. The logic conclusion is that agriculture must be redefined, and quickly.


Vertical Farming?

Professor DICKINSON DESPOMMIER in the early 2000s came up with the idea of vertical farming: bringing production from open field to indoor urban spaces by creating vertically stacked layers, in a controlled environment.

We believe it's the right answer, but there’s a bottleneck with execution.

Vertical farms today are expensive. They become kind of effective just on massive scale and with massive investments. They require skilled workforce as they are complex to manage too. This heavily limits their diffusion: you have a bunch of American companies growing with their proprietary technologies and massive investments, but this doesn't quite match the potential demand for healthy, affordable crops. 

We believe that to make vertical farming a viable answer for a broader B2B market, farms must be affordable and simple, operated without requiring engineers. Big enough to enable commercial scale production but not huge. Being able to setup them easily and quickly, strategically close to distribution centers, is crucial.

We cracked it.

You don't get it just by assembling pieces. The problem must be approached holistically: we started from scratch and conceived our recipe through contaminating disciplines. Our areas of expertise are:

100% designed and built in Italy.

Italy is one the biggest manufacturing economy in the world. Italian food is a Brand. Italian scientists and engineers are recognized globally. We think we are right in the sweet spot when it comes to reshaping agriculture, with a digital enhancement.

ZERO has been an under the radar research project for nearly three years. In January 2018 the dots got connected. Our research and development facilities are in Italy. Our market is the planet.